Summary
Work for Metalheadz required respect for the label's heritage alongside enough personality to keep the visuals feeling present rather than nostalgic.
Project
Metalheadz
Artwork for one of drum and bass culture's most recognised labels.
private•artwork / campaign
Role
- Artwork
- Campaign visuals
Services
- Release design
- Creative direction
Challenge
Make visuals that feel aligned with a heavyweight music culture context without slipping into imitation.
Approach
We kept the visual system deliberate, reduced and rooted in the tone of the release.
Outcome
Visual work that fits the label's world while still feeling considered.
Deliverables
Artwork
Release visuals
Campaign assets
Additional gallery assets are still being swapped in. The placeholders are intentional so the structure can launch before every final visual is ready.
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video & campaign